Daniel Rink is a freelance cinematographer based in Los Angeles, he shoots commercials, films and music videos. As he says: “Cinematography is where technical skill mixes with creative and emotional images. So the design should feel confident and strong, yet creative and free.” To help create a more distinctive brand, add a new quality in communication with the viewer, I created a logo that visually harmonises with the titles of the films. The construction of the letters is on the verge of legibility and abstraction.
Branding, Lettering, Typography